9.20.2007

News from Ahava!


AHAVA revealed that Kristin Davis (aka Charlotte York) has signed on to be the international face of its famed, mineral-rich skin care line.
As part of this multi-year agreement, Ms. Davis will appear in AHAVA’s global advertising campaign, on the brand’s international web sites, as well as in various marketing and communications initiatives. Financial terms of the agreement were not disclosed.

“Kristin Davis is an exceptional woman; she is talented, intelligent and radiates a joie de vivre,” said Yacov Ellis, CEO of Dead Sea Laboratories. “This partnership establishes a new era for the brand. We are thrilled to welcome her to the AHAVA family, and are looking forward to the coming years.”

Congrats Kristin!

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